ARTICLES

How to improve capturing more attention and sell more today

What often looks like a marketing problem is not – the root cause may be gaps in the product, pricing or other steps in the business. Spending more on marketing when it can never fix the root cause(s) only ends in tears and waste. 

The distribution wall – to be seen and heard by your ideal buyers requires an ever-increasing velocity of content and posts. It is a race to capture attention – everyone is in the race. 

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