How to grow from zero: $18 average sale + 30% GP – $100 million revenue -7 years

Earning $10,000 a month working a 20-hour week is perfect for Jade Weatherington, – via zoom from home. 

Carpe Diem – make the most of your opportunities – Jade has taken this as her runway.

In 2015, Amir Nathoo founded with Nick Grandy and Mikhail Seregine – an online marketplace – that matches supply and demand from teachers and students. 

Its been a success, 

  • more than 60 thousand students/ learners have attended classes on this platform,
  • $100 million-plus in annual revenue, 
  • over 10,000 teachers,
  • 10,000 live classes for three to eighteen-year-olds,
  • When the pandemic struck, demand for virtual classes on Outschool grew by 2000%
  • students pay an average of $18 a course,
  • It’s global – the UK, U.S New Zealand, India, Canada, Australia, provides an online platform that 

  • anyone (not every person is a qualified teacher) can upload online classes for kids,
  • help parents find the best courses their kids need, 
  • help teachers promote and manage their courses.

Jade’s main teaching topic is the “five-paragraph essay

  •  4-week class based on the challenges kids have with writing.
  • The parents want their kids to attend the class,
  • Jade makes it as fun and interactive as possible – the kids want to turn up and learn more

The gap in the market 

  • Every student has at least one weak subject 

Why Outschool is successful, 

  • Passion-based learning – engaging students through an innovative, fun, and supportive environment.


  • Thirteen investors – $130 million in funding over five rounds.
  • The latest funding was received on April 14, 2021, from a Series C round.

How does make money? 

  •  30% of the fees remain with Outschool

What marketing is successful for 

  • Social media – Facebook, Instagram, Twitter and Pinterest,
  •  Hashtags – #outschool 
  • Posting Blogs, and videos

Opportunities abound everywhere – how is your business’s innovation program going? 

We now live in a Social Selling economy.

Every industry is changing: it’s a global phenomenon.

The best businesses of all sizes and industries in every country are reinventing themselves to Social Selling to win more new buyers from new markets – faster.

Now the most valuable asset in the world today is attention.

The FASTEST growing businesses have one thing in common they get more attention on multiple social media platforms – every day. 

  • They get more attention first 
  • Next More engagement 
  • Influence and Sell More. 



  • paid advertising,  
  • lots of content generation, 
  • and without doing a lot of outreach #socialselling, 

Get our new quick-video case study of how we delivered 500x more attention in under 120 days – with real people. 

ACCELERATE – provides a monthly subscription social media publishing + strategy service. 

If you have read this far, thank you for your attention. 

It means a lot. I hope this helped you even a little bit in better making sense of this topic. If so please share it with a friend who might also benefit from it. 

Thanks for reading,