One of the fastest-growing businesses in the USA is Resort Pass.
The business was first launched in May 2016 by Amanda Szabo – it earns profits through a revenue-sharing, commission-based model with over 110,000 people booking on the platform.
Like Uber and hundreds of others – it better matches supply and demand.
ResortPass allows you to book a daycation at partner properties and hang poolside as if you were an actual guest – from $25 per person per day.
Like Uber – head to the ResortPass site
- Search the availability of day passes,
- Spa passes, or
- Cabanas at hotels or resorts in your area that are within the Resort Pass network.
Find the resort you like and book immediately – receive a booking ID number – allowing access to the amenities listed online at ResortPass. Book using either your desktop or mobile app.
The user interface works the same as a hotel website: choose a destination and date, and select the resort.
Business is booming – with 600 resort partners in 150 cities and 30 states, many of which are 5-star.
The average income lift for the resorts as a result of Resort Pass is
- Luxury resorts with high-end amenities such as an infinity pool, cabanas, and spa see an average of $200K in added revenue.
- City boutique hotels, even those with limited facilities, are averaging $100K.
- Larger resorts see a lift of $500,000 per year, with an average increase for all resorts of 59% per year,
The resorts manage supply – opening up availability on slower days while keeping the space reserved for hotel guests during busy periods. Resorts control the daily selling price for access to their resort.
- Users love it – with nearly 2,000 reviews on TrustPilot with an Excellent Rating of 4.5/5
The Resorts Pass platform is easy-to-use for both buyer and seller – no up-front costs or technology integration requirements.
ResortPass has invested millions in marketing and technology – with nearly a million visits a month to their website.
It has had three capital raisings totalling $11.9 with twelve investors since its startup – creating a new market also requires capital.
Resorts Pass is a fast-growing Silicon Valley venture-backed startup based in Santa Monica: it plans to bring the “daycation” experience worldwide.
Can you reimagine your industry?
How could downtime be better utilised?
Could you optimise revenue by releasing available inventory, spaces, and people in a marketplace?
- Could you Resort Pass top-tier consulting firms?
- Legal firms?
- Events?
- Products?
Innovation starts with reimagining the future.
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If you have read this far, thank you for your attention. It means a lot. I hope this helped you even a little bit in better making sense of this topic. If so, please, share it with a friend who might also benefit from it.
Thanks for reading,
David
